With older skin, cell turnover skin is slower, resulting in decreased brightness and the skin becoming dry more easily. Collagen, the building blocks of the skin, breaks down more easily and is more difficult to rebuild, which can make the skin limp, with decreased firmness and wrinkles. The rate of the ageing of your skin depends on a number of factors, but the main reasons may be genetic, or due to UV radiation and environmental pollution, all of which can play a major role. The latter two factors age your skin because free radicals form in the skin, which attack the cells and break them down.
Mature skin needs extra moisture and all skin types should have daily protection. Choose products that help the skin repair damage and that moisturise effectively. Retinol is a tested and proven ingredient, with beneficial effects on mature skin. It stimulates the formation of new collagen in the skin and effectively smoothes wrinkles. Use products with AHA acids that have a smoothing effect as they remove old skin cells and stimulate cell renewal. It is important for treating mature skin that you use a high sun protection that protects against both UVA and UVB rays.